Full Price Breakdown by Page Count & Features (2026)
By the IV Corporation Web Development Team · Updated September 2026
| A note on pricing: every figure in this guide is an industry estimate based on typical 2026 Dubai market rates — not a fixed quote. Your actual cost depends on your specific scope, so use these ranges as a planning benchmark and request a scoped quote for exact numbers. |
How Much Does a Website Cost in Dubai? A website in Dubai is estimated to cost between AED 999 and AED 200,000+ in 2026, based on typical industry pricing. Most small businesses can expect an estimated AED 3,500 to AED 18,000 for a basic brochure site, while a full business website with a content management system (CMS) and SEO setup is typically estimated at AED 8,000 to AED 55,000. E-commerce stores start at an estimated AED 5,000 for a simple Shopify shop and can reach an estimated AED 120,000+ for a custom platform with regional payment gateways and inventory systems.
That’s a huge price range — and every number above is an estimate, not a quote. The good news is that the gap makes sense once you understand what drives it. This guide breaks down industry-estimated 2026 pricing by page count, features, and website type — plus the costs most quotes leave out — so you know roughly what to expect before you request an actual quote.
This guide covers full website development cost estimates across every project type. If you’re scoping design work on its own, see How Much Does web development company in Dubai cost If you’re comparing ecommerce platforms specifically, see our full Ecommerce Website Cost in Dubai breakdown. For the wider picture — cost, timelines, and what to look for in a development partner — start with our Website Development Cost in Dubai hub.
What Actually Drives Website Cost in Dubai
Before you look at the numbers, it helps to know what agencies and freelancers are actually charging for. The price you end up paying comes down to six main factors:
- Page count — a 5-page site takes less design and content work than a 50-page site
- Platform — WordPress, Shopify, Webflow, and custom code all carry different price tags
- E-commerce functionality — shopping carts, payment gateways, and inventory tools add real development hours
- Bilingual Arabic-English support — right-to-left (RTL) layouts are not a simple toggle; they need separate design and testing
- Custom design vs. templates — a bespoke UI costs more than a pre-built theme
- Who you hire — large agencies carry office overhead and account managers; freelancers and small studios usually charge less for similar work
Platform choice is worth a closer look, since it’s the factor most people underestimate:
- WordPress — the most flexible option, with a huge plugin ecosystem; a solid default for CMS-heavy sites and blogs.
- Webflow — strong for design-led marketing sites; runs on subscription hosting with less plugin sprawl than WordPress.
- Shopify — purpose-built for ecommerce and the fastest way to launch a store, but adds a monthly subscription on top of the build cost.
- Custom-built / headless (e.g. Next.js) — the highest upfront cost, but the best long-term performance and SEO ceiling; suited to larger or highly custom projects.
Keep these factors in mind as you read the breakdown below — they explain almost every price difference you’ll see in a quote.
Website Cost by Page Count (Estimated Ranges)
Page count is the fastest way to estimate a baseline price. The table below shows industry-estimated typical costs for Dubai businesses in 2026 — treat these as planning ranges, not fixed prices.
| Page Count | Website Type | Estimated Typical Cost (AED)* |
|---|---|---|
| 1 page | Landing page | 800 – 3,000 |
| 3–5 pages | Simple brochure site | 2,900 – 8,000 |
| 5–10 pages | Small business site with CMS | 7,000 – 18,000 |
| 10–20 pages | Corporate site with blog, multilingual support | 12,000 – 55,000 |
| 20+ pages | Enterprise site with custom features | 25,000 – 145,000+ |
* Industry estimate for planning purposes only — request a scoped quote for exact pricing.
A short site is not just “less content.” Fewer pages usually also mean a simpler navigation structure, fewer layout templates, and a shorter timeline. Once a site passes 10 to 20 pages, agencies typically add a proper CMS (usually WordPress) so your team can update content without calling a developer every time.
Website Cost by Type and Features (Estimated Ranges)
Page count alone doesn’t tell the whole story. What the site does matters just as much. Here is a feature-based breakdown — every figure below is an industry estimate, not a fixed price.
1. Basic Brochure Website — Estimated AED 3,000 to 8,000
A basic brochure website works like a digital business card. It usually includes a homepage, an About page, a Services page, and a Contact page.
What’s typically included:
- Mobile-responsive design
- Basic on-page SEO (titles, meta descriptions, clean URLs)
- A contact form
- Social media links
Build time: 2 to 4 weeks
2. Small Business Website with CMS — Estimated AED 7,000 to 18,000
This is the most common choice for growing SMEs in Dubai. It adds a content management system, a blog section, and stronger on-page SEO foundations.
What’s typically included:
- Up to 20 pages
- WordPress or similar CMS
- Blog functionality
- Image galleries, basic integrations (Google Maps, WhatsApp chat, newsletter signup)
Build time: 4 to 8 weeks
3. Corporate Website with Multilingual Support — Estimated AED 12,000 to 55,000
Larger firms and those targeting both Arabic and English-speaking customers fall into this tier.
What’s typically included:
- 10 to 20+ pages
- Advanced UI/UX design
- Career or careers portal
- Bilingual Arabic/English support with RTL (right-to-left) layout
Bilingual RTL support is not just translation. Every layout element has to mirror correctly, and Arabic typography needs its own design pass. As an industry estimate, expect to add 15 to 30 percent to your base quote for genuine bilingual functionality — not just a Google Translate plugin bolted onto an English site.
4. E-Commerce Website — Estimated AED 5,000 to 120,000+
E-commerce pricing has the widest range of any website type, because the platform and feature list vary so much. The figures below are industry estimates.
| E-Commerce Type | Estimated Cost (AED)* |
|---|---|
| Basic Shopify store (small catalog) | 5,000 – 15,000 + monthly subscription |
| WooCommerce (WordPress-based) | 8,000 – 25,000 |
| Custom-built store (bespoke UX, admin dashboard) | 25,000 – 80,000 |
| Enterprise / multi-vendor marketplace | 15,000 – 120,000+ |
* Industry estimate for planning purposes only — request a scoped quote for exact pricing.
Payment gateway integration is its own cost driver. Popular regional gateways in the UAE include Telr, PayTabs, Network International, Tabby, and Tamara. Each typically charges a small setup fee plus a per-transaction fee of roughly 2.4 to 3.5 percent (industry estimate), on top of your development cost. Multilingual e-commerce (Arabic and English product listings, RTL checkout flow) usually adds an estimated AED 2,000 to 5,000, sometimes more, depending on catalog size. For a full breakdown by platform — Shopify vs. WooCommerce vs. custom builds, gateway fees, and realistic profit expectations — see How Much Does an Ecommerce Website Cost in Dubai?
Two costs sit outside every development quote in this section: VAT and your trading license. Federal Tax Authority rules require 5% VAT on UAE sales (a fixed statutory rate, not an estimate), so confirm whether your build quote is VAT-inclusive and make sure your checkout flow issues VAT-compliant invoices. Selling online in the UAE also requires a trade license that covers e-commerce activity — budget an estimated AED 6,500 to 15,000 for this separately if you don’t already hold one; it’s a government cost, not something your web agency provides.
5. Custom Enterprise Website or Web App — Estimated AED 25,000 to 200,000+
This tier covers custom web applications, booking platforms, real estate portals, and websites with heavy integrations (CRM, ERP, logistics APIs). Timelines usually run 3 to 9 months, compared to 6 to 12 weeks for a standard corporate site.
Freelancer vs. Agency vs. DIY: What Changes the Price (Estimated Ranges)
The same website can cost very differently depending on who builds it. All figures below are industry estimates:
- DIY website builders (Wix, Squarespace): Low upfront cost — typically an estimated AED 1,500 to 3,500 per year in subscription fees — but you spend your own time, and results often look templated and rank poorly in search results. See Free Website Builders vs. Paid Custom Development for what AED 0 actually gets you.
- Freelancers: Typically an estimated AED 1,000 to 10,000 for simpler projects. Good value for small, well-defined scopes, but less accountability if something breaks. For a longer-term comparison once you factor in revisions, support, and scaling, see Freelancer vs. Web Development Agency in Dubai.
- Small studios / boutique agencies: Mid-range pricing with dedicated project management, usually the sweet spot for SMEs.
- Established agencies: An estimated AED 25,000 to 145,000+ for complex projects. Full-service delivery, stronger quality assurance, and dedicated post-launch support — but with agency overhead baked into the price.
Before you sign anything, get clarity on three things: exactly what’s included in the quote, who holds the website files and domain once it’s live, and whether you can make basic content changes yourself without calling the developer. Those answers usually tell you more about the real value of a quote than the price on the invoice.
What Your Quote Might Be Missing
Most disputes over website cost in Dubai come down to what wasn’t in the original quote. Before you compare numbers across agencies — remember every figure here is an estimate — check for these:
- VAT — confirm whether the quoted figure includes 5% VAT (a fixed statutory rate) or is added afterward.
- Content and copywriting — most quotes assume you’re supplying your own text and images. If you need website copy written, ask for it as a separate line item.
- E-commerce trade license — required to legally sell online in the UAE; typically an estimated AED 6,500–15,000 and arranged independently of your web development contract.
- Payment structure — most Dubai agencies work on a milestone basis: commonly 40–50% upfront, with the balance split across design approval, development completion, and go-live. Get this written into the contract, not agreed verbally.
- Post-launch support window — ask how many days of free bug-fixing follow launch before maintenance charges start.
A few warning signs worth taking seriously: a quote with no fixed scope or page count, no mention of who owns the source files after final payment, or a bid that comes in far below every other estimate you’ve gathered, with nothing to justify the difference.
Ongoing Costs Most Businesses Forget (Estimated Ranges)
The build price is only part of the budget. Every website needs ongoing investment to stay secure, fast, and visible in search results. The figures below are industry estimates.
| Ongoing Cost | Estimated Typical Price (AED)* |
|---|---|
| Domain renewal (.com or .ae) | 50 – 200 / year |
| Hosting (shared to VPS/cloud) | 200 – 2,000+ / year |
| SSL certificate | Often free with hosting; 100 – 500 / year for premium |
| Basic maintenance (security, backups, updates) | 100 – 700 / month |
| Standard maintenance (content updates, SEO protection) | 750 – 3,000 / month |
| Advanced/e-commerce maintenance | 5,000 – 15,000+ / month |
| SEO retainer (local SEO) | 2,000 – 4,000+ / month |
* Industry estimate for planning purposes only — request a scoped quote for exact pricing.
As a rule of thumb, agencies in Dubai price an Annual Maintenance Contract (AMC) at an estimated 15 to 20 percent of your build cost per year. For a standard business website, that typically puts total estimated ongoing costs — before any SEO or content marketing spend — around AED 2,000 to 5,000 annually. It’s tempting to skip this and deal with problems as they come up, but that usually costs more than it saves: an outdated WordPress plugin left unpatched for months is one of the most common ways small business sites get compromised, and cleaning up after a hack costs far more than a year of maintenance would have.
Redesigning an existing website generally falls into the same estimated pricing bands as a new build of equivalent size and feature set. A CMS-based redesign with a refreshed look typically lands close to the Small Business or Corporate Website tiers above, rather than at a steep discount — the bulk of the expense comes from the design and build hours, not from the text that’s already written.
Why Mobile Performance Is Non-Negotiable in Dubai
The UAE has one of the most connected populations in the world, and this directly affects how your website should be built and priced.
- Internet penetration in the UAE reached about 99 percent of the population by late 2025, with roughly 11.3 million internet users (DataReportal, 2026).
- The country has more mobile connections than people — around 22 to 23 million active mobile connections, or roughly 195 to 202 percent of the total population (DataReportal, 2026).
- About 96 percent of UAE internet users access the web through a mobile phone, and the UAE has the fastest mobile internet speeds in the world, with median download speeds above 600 Mbps in early 2026.
- Mobile devices generate roughly 55–60% of UAE web traffic, according to 2026 industry data.
- Page speed has a direct financial impact: a one-second delay in load time can reduce conversions by as much as 7 percent.
This is why every serious quote in Dubai should include mobile-responsive design and page speed optimization as standard, not as an add-on. A site that looks great on a laptop but loads slowly on a phone will lose customers before they ever see your services.
How to Choose the Right Budget for Your Business
Use this quick framework to match your budget to your actual needs — every figure below is an industry estimate:
- Just need an online presence? A 3–5 page brochure site (estimated AED 3,000–8,000) covers the basics.
- Actively generating leads? A CMS-based site with a blog and on-page SEO (estimated AED 8,000–18,000) gives you room to grow content over time.
- Selling products online? Start with WooCommerce or Shopify (estimated AED 8,000–25,000) before jumping to a custom build.
- Targeting both Arabic and English customers? Budget an estimated 15–30 percent more for genuine bilingual, RTL-ready design.
- Running a large operation with integrations? Plan for an estimated AED 25,000+ and a 3-to-9-month timeline.
Only need the visual design scoped separately from development — say you already have an in-house or offshore dev team? Our Web Design Cost in Dubai guide breaks down design-only vs. full-package pricing.
Whatever budget you land on, get the scope in writing, confirm you own the final files, and set aside a separate line item for hosting, maintenance, and SEO — not just the build.
Frequently Asked Questions
How much does a basic website cost in Dubai?
A basic 3-to-8-page brochure website is typically estimated at between AED 3,000 and AED 8,000, including mobile-responsive design and basic SEO setup. This is an industry estimate, not a fixed price.
How much does an e-commerce website cost in Dubai?
E-commerce websites in Dubai are estimated to range from about AED 5,000 for a simple Shopify store to AED 120,000 or more for a custom platform with regional payment gateways and inventory management. See our full Ecommerce Website Cost in Dubai guide for a platform-by-platform breakdown.
Does a multilingual Arabic-English website cost more?
Yes. Genuine bilingual websites with right-to-left (RTL) layout support are typically estimated to cost 15 to 30 percent more than a single-language site, because every layout element needs separate design and testing.
What recurring expenses should you plan for once the site is live?
Plan for an estimated domain renewal (AED 50–200/year), hosting (AED 200–2,000+/year), and maintenance (AED 100–3,000+/month depending on complexity). A common industry rule of thumb estimates 15 to 20 percent of your build cost per year for a maintenance contract.
Is it cheaper to hire a freelancer or an agency in Dubai?
Freelancers are usually cheaper, with estimated costs often between AED 1,000 and 10,000 for simple projects, and work well for small, clearly defined scopes. Agencies cost more but typically offer stronger accountability, quality assurance, and long-term support. See Freelancer vs. Web Development Agency in Dubai, which breaks down the full cost comparison over time.
How long does it take to build a website in Dubai?
A basic website takes 2 to 4 weeks. A small business site with a CMS takes 4 to 8 weeks. Corporate and e-commerce sites typically take 6 to 12 weeks, while custom enterprise builds can take 3 to 9 months.
Does the quoted price include VAT?
Not always. UAE law requires 5% VAT (a fixed statutory rate, not an estimate) on most business services, including web development. Always ask an agency to confirm whether their quote is VAT-inclusive or VAT-exclusive before comparing it against another quote.
Do I need a separate license to sell products online in Dubai?
Yes. Operating an online store legally in the UAE requires a trade license that covers e-commerce activity, typically estimated at AED 6,500 to 15,000 depending on your business setup. This is arranged through the relevant licensing authority, separate from your web development contract.
Is website content (text and images) included in the price?
Usually not by default. Most Dubai web development quotes assume you’ll supply your own copy and images. If you need professional copywriting, ask for it as a specific line item so it isn’t a surprise later.
How much does it cost to redesign an existing website?
A redesign is typically estimated to cost close to what a new build of the same size and feature set would cost — there’s rarely a significant discount for reusing existing content, since the bulk of what you’re paying for is design and build hours, not the existing copy.
What deposit do web agencies in Dubai usually ask for?
Most agencies request 40 to 50 percent upfront, with the balance split across project milestones such as design approval, development completion, and final launch. Get the payment schedule written into your contract.
Get a Scoped Quote
Every business’s page count, features, and timeline are different, so every range in this guide is an industry estimate and a starting point — not a fixed price or a final quote. The IV Corporation web development team can scope your project against your actual requirements and flag any of the costs above before you sign anything. For the wider picture on pricing across every project type, see our Website Development Cost in Dubai hub.
Disclaimer: All cost figures in this article are industry estimates based on typical 2026 Dubai market rates and are provided for general planning purposes only. Actual project costs vary based on scope, features, and the provider you choose. Contact IV Corporation for a scoped quote specific to your project.
